Inspiration for home design and décor has a new name: Houzz.
Houzz.com is a colorful, upbeat website that allows its users to add photos, ideas, and products to an ideabook all in the name of remodeling and design.
“We are a collaborative platform for remodeling and design, bringing home owners and home professionals together in a uniquely visual community,” the site says.
Houzz features an easy to follow design: you can browse by style and type of space. Styles range from Asian to Mediterranean, from Modern to Traditional, and even Tropical and Eclectic, while spaces include standard rooms such as kitchen and living room, but expand to kids’ rooms, wine cellars, and even media rooms. Membership is free, and those who sign up can post comments, ask questions, and add individual photos to their own ideabooks for future reference.
What allows this particular site to rise above others is the opportunity it creates for design professionals to promote their products and aesthetics to the masses. Companies can have a profile complete with contact information and can post photos of current projects among other goods. A user-review system for these companies is also in place.
Those that haven’t experienced Houzz might be inclined to think that internet cultivation is not important for housing designers and building companies, but this site proves exactly why that idea is misguided. With more than 260,000 photos posted as of January 2012 and a directory of 1.3 million home improvement professionals, Houzz shows that not only can these sites cater to business – they serve as creative inspiration for the masses.